Ness research on IoT highlighted in Information Age
The article explores insight from Ness on how businesses can thrive in digital space inhabited by IoT
Data from research conducted by Ness SES on the Internet of Things (IoT) has been prominently featured in the Information Age, a top technology magazine geared towards executives across all industries. The article titled, What the Internet of Things really means for product strategies & the digital economy, describes the importance of the IoT in the current technological landscape and how it will be affecting the European region. An important insight that the article gauges from Ness' research notes the ever growing influences of connected things. It says, "Research by Ness (SES) into early adopters reveals that there is an average of 7.5 devices connected to the Internet in one household compared with an average of one device per household ten years ago." It also elaborates on wearables, mobile payments and more.
Click here to read the full article: What the Internet of Things really means for product strategies & the digital economy