Contextualising data will help monetize the Internet of Things
Ness provides insight into IoT for Information Age
In an article for Information Age, Doug Mow, CMO, Head of Strategy, Ness SES has shared his expert opinion on the monetization opportunities that arise in the digital economy and Internet of Things. He notes that companies looking at data monetization of IoT need to be able to bring together design and software management in a perfect marriage. He writes, "Contextual data bridges the gap in IoT and opens up new business opportunities. IoT architecture is today enabling interoperability without really taxing the trillions of simpler end points – something organizations can exploit."
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