How Microsoft Could Leverage LinkedIn’s Business
Microsoft recently announced its plans to acquire LinkedIn in a deal worth 26.2 billion dollars. This move has had experts and stakeholders discussing the repercussions it will have on Enterprise Technology. CIO Dive, in an article titled, “How Microsoft could leverage LinkedIn’s business,” solicited the expert take of Ness’s Chief Technology Officer, Moshe Kranc, to analyze the motives behind this move. Kranc notes that Microsoft has its eye on data. “Data is the new oil, which is great news if you are a company like LinkedIn that has spent years amassing a hard-to-replicate database.”
